
Thursday, August 15, 2013
Monday, August 5, 2013
Giving Back
This weekend was spent amongst a group of inspiring people. Friday marked the opening night for the 7th annual Malibu Invitational surf contest. Amazing sponsors, professional surfers, and deserving families gathered in the name of healing. Watch as my brother, CEO of the surf brand Freedom Artists and founder of this amazing contest presents new charity the Young and Brave with a generous check to help fund the healthcare of deserving families going through tough times. Touching and inspiring!
For more information visit http://www.freedomartists.com or http://www.malibinvitational.com or to learn more about the Young and Brave visit http://www.theyoungandbrave.com
Wednesday, July 24, 2013
The Rialto Jean Project Partners with Children's Hospital Los Angeles
The
Rialto Jean Project
c/o The Smith Group PR
c/o The Smith Group PR
p: 310-854-9233
Children’s Hospital Los Angeles
Contact for Media: Lorenzo Benet
p: 323-361-4823
w: CHLA.org
The Rialto Jean Project Partners with
Children’s Hospital Los Angeles to Provide Art Therapy to Help Heal our
Children
July 24th,
2013 (Los Angeles, CA) – Erin Feniger, Designer and Co-Founder of The Rialto
Jean Project (RJP), announced today that the brand has partnered with
Children’s Hospital Los Angeles to provide funding for the hospital’s art
therapy program by establishing the Rialto Jean Project Endowment for Art
Therapy.
“This generous donation
from The Rialto Jean Project addresses a key priority here at Children’s
Hospital; providing a creative outlet for our patients to express their
feelings in a way that empowers them to benefit their health outcomes,” says
DeAnn Marshall, senior
vice president, chief development and marketing officer at Children's Hospital
Los Angeles. “We
are incredibly thankful for their gift and look forward to a partnership that
will help our sick kids get better.”
The Rialto Jean Project
benefits children through art, working directly with hospitals and
organizations to support art therapy programs in Los Angeles, with plans to
expand across the United States as well as internationally in the coming years.
RJP stands behind the proven theory that art can help young patients find a
sense of hope, increase self- esteem, autonomy and competence, while offering
opportunities to express their feelings safely and providing a solid foundation
for healing.
Through the Rialto Jean
Project Endowment for Art Therapy, Children’s Hospital Los Angeles will benefit
from additional resources to further the hospital’s longstanding work
incorporating art therapy to aid the healing process and benefit the lives of
patients being treated at the hospital.
In 1991, the hospital
founded the Mark Taper and Johnny Mercer Artists Program—a comprehensive,
innovative, multidisciplinary effort to apply visual arts, music, dance and
expressive art therapy to a pediatric medical setting. By combining the dynamic
energy of local artists and performers with the specialized therapeutic
training of registered and certified art therapists, this form of therapy helps
patients and families express and address their thoughts and feelings regarding
illness and hospitalization. In addition, art therapy programs have played a
proven role in the healing of patients by helping alleviate pain, improving
moods and accelerating recovery time.
“Art
therapy provides the opportunity for the patient to be empowered and make
choices about what they want to share through their artwork,” says Nicole
Albers, a Children’s Hospital Art Therapist. “When I work with a patient
for the first time, I explain ‘sometimes it’s hard to talk about what’s going
on in the hospital. There are a lot of adults here making decisions about what
is best for you. Art Therapy gives you a way to express yourself in a different
way. You get to be in charge of what we do, and you get to make all the
choices.’ ”
Art therapy at Children’s
Hospital Los Angeles is funded completely through philanthropic partners such
as RJP. The Rialto Jean Project Endowment Fund will not only provide
much-needed resources to aid the growth of art therapy but also will bring
attention to Children’s Hospital, ranked among the top five pediatric medical
facilities in the country.
“We are excited and
thrilled to be able to announce today our partnership with Children’s Hospital
Los Angeles. Our mission at The Rialto Jean Project is ‘Denim Doing Good.’ We
at RJP work directly with hospitals and organizations to bring needed art
therapy to children around the country. This is not just another fashion
line with a social conscious; for each pair of jeans that are created and sold,
the Rialto Jean Project will donate a portion of the sale to programs that
bring therapeutic art to children.
The focus of the
endowment fund that has been created with Children’s Hospital is committed to
enhancing the art therapy program that impacts sick children’s lives in their
coping and healing process. This is a project that I hold dear to my heart. I
feel so extremely fortunate to be involved in a program so unique and leading
edge and to be part of something that is making a difference in the lives
of children and their healing. It is a truly inspiring and touching place.” –
Erin Feniger, Designer and Co-Founder of the Rialto Jean Project
The Rialto Jean Project
is one of LA’s hottest new denim lines with A-list actors, musicians, and
models on the list of RJP’s large fan base. Because of the philanthropic heart
of LA’s hippest brand, RJP receives rave reviews from their celebrity followers
and customers alike. Giada DeLaurentis recently wore a mommy and me version
with her daughter proclaiming to her slew of twitter followers her love for the
brand and all that it represents.
Each pair of RJP jean
products is unique, with hand-painted styles in every cut and shade of denim;
ranging from distressed to clean-cut, and available in a rainbow of colors, and
also for shorts and skirts. As the line continues to grow, the mission remains
the same: give back to the art therapy community that inspired not only the
brand but also its co-founder and designer who suffers from a rare autoimmune
disease. The Rialto Jean Project is a labor of love; it not only aims to heal
others, but also quite literally heals its own staff, all of whom share in the
passion and the belief in the power of imagination and creativity.
The immediate goals of
the RJP and Children’s Hospital Los Angeles partnership include providing
additional art therapy staff; giving isolated and long-term patients an ability
to communicate with others through the use of Skype and Facetime on iPads;
providing MacBook Pro laptops for use in therapy sessions involving graphic
illustration and design, music composition and more; and donating art supplies,
Photoshop software, projectors and video cameras to the hospital.
These contributions to
the hospital’s art therapy program will help children express feelings they
might not otherwise be willing to share with words. By creating their own
images that depict their fears and anxieties, patients can release some of
those negative feelings and focus on hope and optimism, benefitting their
recovery.
“It’s not about making ‘good art,’” Albers
says. “It’s about expressing yourself through the art making process.
Sometimes, the ‘ugliest’ art can be the most therapeutic because patients are
sharing emotions they can’t describe with words.”
Art therapy puts children
in control of the art they create. They are able to dictate the materials they
use, the images they produce and the way a piece of art turns out. When life
feels out of control for a hospitalized child, having control over something
they created from the heart can be empowering. It is the goal of both the
Rialto Jean Project and Children’s Hospital Los Angeles to continue to bring a
ray of sunshine into the lives of these brave and deserving children by
supporting a program that provides a creative outlet of expression and comfort
in a time of need.
About Children's
Hospital Los Angeles
Children's Hospital Los
Angeles has been named the best children’s hospital on the West Coast and
among the top five in the nation for clinical excellence with its selection
to the prestigious U.S. News & World Report Honor Roll. Children’s
Hospital is home to The Saban Research Institute, one of the largest and most
productive pediatric research facilities in the United States. Children’s
Hospital is also one of America's premier teaching hospitals through its
affiliation since 1932 with the Keck School of Medicine of the University of
Southern California.
|
Thursday, January 24, 2013
Jenny's Beauty Bar!
What's more exciting than getting something done in 10 minutes? Makeup, that's what!
Introducing Jenny Karl's "Red Carpet Ready in 10 Minutes" really cool makeup giveaway. Tell us your tip for looking red carpet ready and enter to win a free download of Jenny Karl's video tutorial along with some of her favorite products. Just "like" Jenny Karl's Facebook page and post your makeup tip and you're halfway there. A winner will be announced on Valentine's Day just in time for you to use Jenny's tricks of the trade for your big date!
What are you waiting for, let's hear your beauty secret!
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Monday, January 14, 2013
Dakini Design Look book!
Take a look at our client
Dakini Design and their gorgeous line of healing jewelry! Talk about fashion
with a purpose!
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Thursday, January 10, 2013
Get it while it's hot!
Jenny
Karl, our favorite Los Angeles based hair and makeup artist, known for simplifying the art of makeup with her
popular “how to” videos, is bringing another exciting opportunity to her
followers with a new makeup giveaway.
If you know Jenny Karl you are
aware that not only is she one of the top makeup artists on the West Coast but
she is also of the digital age, where YouTube and social media are the go to places
for makeup tips, technique tutorials, and style direction each season. Jenny,
always a trendsetter, has been a leader in the online makeup tutorial category
with her hit video “Red Carpet Ready in 10 Minutes.” For just $1.99, women are able to download Hollywood’s
best-kept secrets for looking like an A-lister without spending hours in front
of the mirror. Jenny has captivated viewers with her tricks for everything from
skincare to applying mascara and even which brushes to use for the quickest eye
shadow application.
Now visitors to Jenny Karl’s
facebook, Twitter, Tumblr, Pinterest AND Instagram are in for another treat.
Ten lucky winners will receive customized Jenny Karl lip-balms, a free download
of the ever-popular “Red Carpet Ready in 10 Minutes” as well as a pair of
Jenny’s signature eyelashes. All of these Jenny Karl staples are used on her celebrity clients and can now be yours!
Enter to win by following Jenny
Karl on the following sites: http://www.facebook.com/pages/Jenny-Karl-Hair-and-Makeup-Agency/198362923531047
To catch more of Jenny Karl’s
makeup tricks, read her regular column on Glow and Tell: http://glowandtell.wordpress.com/2012/12/14/how-to-achieve-that-basic-smoky-eye-by-makeup-artist-jenny-karl/. To schedule an interview, please call The Smith
Group PR at: 310-854-9233 or email: Olivia@thesmithgrouppr.com or to
book Jenny and her team for an upcoming event please visit http://www.jennykarl.com or Jennykarlhairandmakeupagency.com. And
don’t forget to download a voucher redeemable at the Jenny Karl Hair and
Makeup Agency at a 20% discount by visiting yelp: http://www.yelp.com/biz/jenny-karl-hair-and-makeup-venice.
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